As marijuana laws evolve, more and more older people are partaking. This pot revolution isn’t about getting high; it’s about reaping medical benefits.
Marketers would be wise not to ignore this fast-growing and eager-to-spend demographic.
Stria readers from all sectors agree we must work together to raise public awareness of the impact of aging. Stria fielded our State of the Longevity Market Survey this fall to gather insight on the ...
Entertainment leaders are making headway rolling back ageism with new movies and TV shows illuminating postive aging and the role of family caregiving.
Communities of faith are adjusting to keep up with the needs of aging members and caregivers.
In the 31 states where medical marijuana is allowed, longevity leaders are grappling with how to balance residents’ rights with business liability.
The spending power of today’s older consumers varies widely. Here is a snapshot of the household budgets of older people from different walks of life.
Year-end conversations are a valuable chance to better understand your customers and personalize your customer experience.
Older farmers benefit from food trends, but they navigate turbulent times and formidable challenges.
Loneliness and social isolation have become a public health crisis around the globe. In a recent national survey, the AARP Foundation found the number of people age 45+ who consider themselves lonely has grown by ...
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Stria brings together the most important ideas, people and news from the longevity market. Our reporting and events deliver a foundation of understanding and insight for longevity professionals. And our client services help partners create powerful content and communication strategies that advance their position in the field.
